ADVERTISING

WOO - A NEW WAY TO ADVERTISE

WHY WASTE YOUR MONEY ON PAPER BASED ADVERTISIZING ?

Make your advertising budget work harder for you !

Paper based advertising is time limited, an advert in the newspaper only lasts until the paper is thrown away, advertising in a directory booklet may last a little longer untl that too is thrown away or lost under piles of paperwork.  

Social media advertising is short lived too, the advert soon gets scrolled down and lost, but static online adverts remain visible and never get thrown out, if placed on pages of interest that viewers keep returning to it gets viewed repeatedly.


Advertising on the WOO website places your adverts directly into the towns you choose.

Your adverts appear on multiple pages enabling you to gain the widest attention.

WOO can give you new styles of advertising, including animations that attract the eye. They can also be modified throughout the contract period.

All adverts can be directly linked to your own website or website of your choice.

WOO ADVERTS

To simplify things WOO sells you an advert space for an individual town, this advert is then displayed in various ways as shown below: as a scrolling block advert on the Information, Events, Visitors & Tools pages, and as a scrolling and static block on the Shops and Services page.

If you do not have your own website to link the advert to, then we can create and link a full page advert for you, showing contact details, special offers, menu's etc.  These can be altered when required throughout the contract.

All these views for the price of one !

EXAMPLES OF WOO CUSTOMER ADVERTIZING

SCROLLING TOWN PAGE ADVERT

A scrolling advert is Included on Tools page and all town pages with link below to the Town Advert Page.

TOWN ADVERT PAGE

Individual Adverts that link to either your own wesite or a full page created for you by us.

FULL PAGE ADVERT

An additional seperate full page advert can be created by us and linked to your advert.

YOUR ADVERT

A FULL WIDTH BLOCK ON A PAGE YOU CHOOSE.

A full width block like this is also available and can be placed on a page within the Special Sections or on a town page.

It can utilise animation via a .gif graphic to attract the eyes attention.r even a video.

YOUR ADVERT

A FULL WIDTH BLOCK ON A PAGE YOU CHOOSE.

Do you have a video about your business?.  Your advert could include that video if it is hosted on Youtube or Vimeo. Immediately playable or can be enlarged to full screen size.

ADVERT SIZES

Traditional newspaper advertising has always been sold by the inch, relating to the physical size of the advert on the printed page. But with 'Digital' displays the display sizes can vary greatly, and the actual physical size is dependant on a variety of factors :-

Type of device used, size of display screen, choice of browser, browser magnification settings.

WOO was originally designed to be best viewed on a desktop computer, most of which now have screens in excess of 22", but has been optimised and can now also be viewed on all Laptops, Tablets, or Smartphones.

Although the actual size ratio of an advert remains the same on a page, if the image is viewed on a small screen such as a mobile telephone it will be considerably smaller, where if viewed on a large 42"+ Smart TV  then the advert will obviously appear much bigger. 

ADD SMALL ANIMATIONS TO YOUR ADVERT

Movement and colour attracts the eyes and gains additional attention.

Many animated images are available on the internet in .gif format. There is also a range of free software that can create animated writing.

If you create your own advert and supply it to us in the animated .gif format then it will display animated on all static and scrolling adverts.

EXAMPLE .GIF ANIMATIONS

PSM SERVICES

LOCAL AFFORDABLE SERVICES

Look how the movement and colour attracts your attention, pulling the viewers eyes towards your advert.

SPONSORSHIP OF SPECIAL SECTIONS

THERE IS MORE THAN ONE WAY TO ADVERTISE ON WOO !

Local businesses can advertise on the individual town's pages as shown above, but larger businesses may wish to advertise by sponsoring one of the many Special Sections.

 For those who do sponsor a section each page will show who has sponsored it in the header, and a larger full width advert will appear at the bottom. All linking to your companies own website. For those without a website, a linked full page advert can be created for you.

Choose a section that matches your business, there are many to choose from, they are forever expanding with new information and new ones appearing all the time.

EXAMPLES OF SECTION SPONSORSHIP

SECTION HEADER

A banner header will show the sponsor name and logo at the top of the section.

SECTION PAGE BOTTOM

a larger bottom advert for the sponsor will appear at the base of the section.

FULL PAGE ADVERT

For those who do not have their own business website, a full page advert can be created and linked to from the smaller adverts.

SCOLLING ADVERT

Additional adverts can be placed within the scrolling individual town advertising.

STATIC BLOCK

Additional static adverts can be placed within the individual town advertising.

WOO VIEWING FIGURES

Although at the moment only covering several small towns in the Mid-Wales area, Woo is currently getting around 100 - 140 views per day (January 2019 figures shown) and peaking at 180 daily views during October. This amazing figure is growing fast, and is expected to grow even more as the number of towns covered increases.

Watch the WOO Video

Describing WOO in a few words is not easy, the best way to find out how useful WOO can be is to explore it and see.

WOO's Ethos & Values.

WOO wishes to be as environmentally friendly as possible, by reducing the use and need of paper leaflets and directories. And by promoting recycling ideas and practices.

WOO wishes to give back to the commuinity, by providing the helpful information they may need all in one place, by creating awareness of local events, and involving the local community with its specialist sections of interest.

WOO wishes to be non-political, unbiased and non-disciminatory.

WOO wants to promote local businesses, groups, individuals and events. Promoting not only the town itself but Wales as a whole, showing off our beautiful scenery, many interesting places, extroadinary talent, heritage, history and it's culture.

It also wishes to support where possible the many worthy charities and non-profit making groups, that give so much to our local communities and who make us proud to live in Wales. By providing free advertising space to help promote awareness.

GDPR COMPLIANCE

General Data Protection Regulation.

WOO ensures that only the minimum information is recorded and stored safely, this will include the necessary Customer Data for those paying for advertising which includes :-

Business name, business address, contact name, business phone number, business email address, dates of advertisement periods and dates of payments.

No other personal information will be stored, and no information will be shared with other companies.

THE FUTURE OF WOO

I started WOO as a personal project and with just one town in mind, Welshpool the town where I live. The original site over its years of development had many rewrites and style changes. Many new ideas were added and tried out and gradually it took its current form.

I was soon approached by other viewers asking if their town could also be included, soon Newtown was added and then later followed by others. The interest grew and I had to decide on where I would take it to in the future.

Woo is growing all the time, and many more new towns will be added once all the research into each town has been done.  Wales has many county boundaries so to simpify things I had to split Wales into the five zones shown below, sometimes the information will overlap and towns on the imaginary borders will appear in two or more zones.

I will concentrate on one zone at a time starting with 'Mid-Wales', and gradually expand to cover the other four zones.

Who knows, as time goes by and with a little assistance from others, maybe WOO will grow to cover the whole of the UK. 

CHOOSE YOUR WOO ZONE